Managed network protection
For homes

Help keep the whole home safer.

NotInMyCloud blocks ads and trackers. Known phishing and malware domains on the blocklists we use are blocked for devices that use your network's DNS settings. Adult-site blocking: available if you want it. It is powered by Hosted AdGuard Home, managed by us. No app to install.

We never sell your activity, and you control query logging on your own instance.

No app to install
Covers devices on your network
Your own private instance
14-day guarantee
Why it matters

The open internet is not built for families.

Visiting a website usually starts with a DNS lookup. NotInMyCloud filters that lookup for devices on your network.

Intrusive ads

Pop-ups and autoplay ads slow pages down, eat mobile data, and clutter every app and site.

Relentless trackers

Hidden trackers follow your family across the web, building profiles you never agreed to.

Phishing often comes down to one click.

We block lookups of known phishing domains on the blocklists we use. It reduces risk. It is not a guarantee.

Adult content

One tap can expose kids to content they should never see. Adult-site blocking: optional. It is off unless you choose it. When it is on, lookups for adult sites that the filter recognizes are blocked. No filter catches every site.

How it works

Protection in three simple steps.

No new hardware in most homes, no software on each device. You point your router at us once - we handle the rest.

1

Point your router to us

We give you private DNS server addresses and a quick, guided setup. It is a one-time change in your router settings - easier than it sounds.

2

We filter requests

NotInMyCloud filters DNS lookups for devices on your network that use its DNS settings, including many that cannot run security software. If a domain is on the blocklists we use, the lookup is blocked before your device connects. Adult-site blocking: available if you want it.

3

Tune it from anywhere

Manage rules, schedules, and blocked services from your own SSL-encrypted dashboard - on any phone, tablet, or computer, no app required.

What you get

Serious protection, without the complexity.

Every plan includes the full feature set. Nothing is locked behind a higher tier. Our standard setup blocks ads, trackers, and known malware and phishing domains on the blocklists we use. Other filters, such as adult-site blocking, blocked services, Safe Search and extra blocklists, are your choice: you decide which ones to turn on for your network.

Ad & tracker blocking

Network-wide filtering strips ads and trackers from browsers and apps, so pages load faster and cleaner.

Malware & phishing

If a domain is on the blocklists we use, the lookup is blocked before your device connects.

Parental controls

Blocked services: pick popular apps and sites to block, for example a game or a social app. If you like, you can also choose days and times when that blocking is paused. No service is blocked this way until you choose it. Service blocking works by DNS and can be bypassed. Safe Search: optional. When you choose it, lookups for supported search engines are sent to their Safe Search versions, which helps filter explicit results. It works only on search engines that support it, it can be bypassed, and it is not a guarantee.

Extra blocklists

Add or remove extra lists to fit your home or office. Each extra list is on only if you choose it, and you can turn it off again. Lists are kept by outside maintainers, and DNS filtering has limits. It cannot block something served from the same address as content you want.

Your activity is not for sale

We never sell your activity. Query logging is a setting on your own instance, and you can turn it on or off at any time.

Your own dashboard

A personal, SSL-encrypted URL lets you manage settings from anywhere - Android, iPhone, PC, Mac, or Linux. No app to install.

Filtering at the DNS level is a helpful layer, not a complete solution. It does not catch everything and it does not replace supervision.

Hosted vs. do-it-yourself

All the power of AdGuard Home. None of the upkeep.

AdGuard Home is powerful open-source software - but running it yourself means servers, updates, and troubleshooting. We do all of that for you.

Self-hosting

Great if you enjoy running your own infrastructure.

  • You buy, run, and secure a server
  • You handle updates and downtime
  • Remote access is your problem to solve
  • No one to call when it breaks
Recommended

NotInMyCloud

Managed hosting.

  • We host, secure, and maintain everything
  • Automatic updates, kept current for you
  • Personal SSL dashboard, reachable anywhere
  • Guided setup and compatible-router advice
Simple, honest pricing

Choose your protection plan.

Every plan includes the complete feature set and a 14-day money-back guarantee. Plans renew automatically for the same term and price until you cancel. Longer terms save you more.

Sign-up is not open yet. Email hello@aiuplyft.com and we will tell you when it opens.

For homes and families. Every plan includes the complete feature set.

1 Year
Billed annually
$65 /year

Renews automatically every 1 year at $65 plus applicable tax until you cancel. Cancel anytime before your renewal date by emailing hello@aiuplyft.com (see notinmycloud.com/cancel).

  • Ad, tracker, and known malware & phishing domain blocking
  • Optional adult-site blocking & Safe Search
  • Blocked services, with optional pause times
  • Personal SSL dashboard
Email us to get notified
2 Year
Billed for two years
$59 /year

$118 billed every 2 years. Save $12 vs. two 1-year plans ($130).

Renews automatically every 2 years at $118 plus applicable tax until you cancel. Cancel anytime before your renewal date by emailing hello@aiuplyft.com (see notinmycloud.com/cancel).

  • Ad, tracker, and known malware & phishing domain blocking
  • Optional adult-site blocking & Safe Search
  • Blocked services, with optional pause times
  • Personal SSL dashboard
Email us to get notified

All prices plus applicable tax. Your plan renews automatically for the same term at the same price, charged to your payment method on file, until you cancel. Cancel anytime before your renewal date by emailing hello@aiuplyft.com (see notinmycloud.com/cancel). Refunds, Renewal & Cancellation terms

Answers

Frequently asked questions

Everything you need to know about how NotInMyCloud protects your home or business.

What is included in the plan?

Your Hosted AdGuard Home instance blocks ads and trackers. NotInMyCloud filters DNS lookups for devices on your network that use its DNS settings, including many that cannot run security software. If a domain is on the blocklists we use, the lookup is blocked before your device connects. Adult-site blocking: available if you want it. Safe Search: optional. When you choose it, lookups for supported search engines are sent to their Safe Search versions, which helps filter explicit results. It works only on search engines that support it, it can be bypassed, and it is not a guarantee. It also includes one-click blocking of services you pick (such as YouTube, Twitch, TikTok, Reddit, Discord, Facebook, and Instagram), custom blocklists, optimized cache control, advanced TTL customization, flexible cache settings, any upstream DNS server, full administrative control, your own query log and statistics settings, and automatic AdGuard Home updates.

How do I access my dashboard?

We provide you with a unique personal SSL-encrypted URL accessible from anywhere with an internet connection. Manage your settings on the go using Android, iPhone, PC, macOS, or Linux devices - no app installation required.

Is there a mobile dashboard app?

Yes. Android users can use the AdGuard Home Manager app by JGeek00, available on the Google Play Store. This open-source app (source code at gitlab.com/jgeek00/adguard-home-manager) is an unofficial tool for managing AdGuard Home servers - not developed by AdGuard, but well regarded in the community. All other devices can access the dashboard via a web browser using your personal SSL-encrypted URL.

How does the blocking work?

Filtering happens at the DNS level. If a domain is on the blocklists we use, including our upstream DNS provider's threat filtering, the lookup is blocked before your device connects. Adult-site blocking: available if you want it.

Does it block adult sites by default?

No. Our standard setup blocks ads and trackers, plus known malware and phishing domains on the blocklists we use, but it does not block adult sites. Adult-site blocking is your choice: if you want it, you choose it and it is switched on for your network. No filter catches every site, so treat it as a helpful layer and not a guarantee.

Does NotInMyCloud block YouTube or other streaming ads?

No. NotInMyCloud does not block YouTube ads, or ads on other streaming services.

Do I need extra hardware?

You will need a router that lets you manually enter our private DNS server addresses and supports Dynamic DNS. Do not worry - this is a simple settings change, easier than it sounds. Some routers, such as those provided by cable internet providers, may not allow you to modify DNS settings. If that is the case, you can replace it with your own router, and we can recommend fully compatible models to ensure a smooth setup.

What about my privacy?

Query logging and statistics are settings on your own instance, and you can turn them on or off at any time, giving you full control. We do not sell your activity, and we do not share it for advertising. To answer your devices' lookups, your instance forwards them to an upstream DNS provider (AdGuard DNS, or one you choose), as our Privacy Notice explains. With AdGuard Home, you can also select your preferred DNS servers for added privacy and flexibility.

Is there a refund policy?

Yes. Ask within 14 days of any charge, whether your first purchase or a renewal, and we will refund that charge in full and end the service. After 14 days, charges are not refundable, except where the law requires it or we failed to deliver the service. See our Refunds, Renewal & Cancellation terms.

How is this different from self-hosting?

We handle the setup, maintenance, and updates, delivering an optimized, hassle-free experience without the need for your own server.

Does it work on multiple devices?

Yes. Works for every device that uses your network's DNS, with no app to install on each device. Devices or apps set to use their own encrypted DNS, a VPN or iCloud Private Relay can bypass it.

License statement

AdGuard Home is a product developed by AdGuard Software Limited, a company organized and existing under the laws of the Republic of Cyprus. It is licensed under the GNU General Public License version 3.0 (GPL-3.0), an open-source license that permits free use, modification, and distribution of the software in accordance with its terms. The full text of the GPL-3.0 license can be found at gnu.org/licenses/gpl-3.0.html.

We host AdGuard Home as a Software-as-a-Service (SaaS) offering, providing access to its functionality over the internet. This hosting service uses the unmodified AdGuard Home software as provided by AdGuard Software Limited under the GPL-3.0 license. We are not distributing the software or any modified versions of it, but rather offering it as a service for users to access remotely.

For more information about AdGuard Home, visit the official project page at adguard.com/adguard-home/overview.html or its GitHub repository at github.com/AdguardTeam/AdGuardHome.

Protect your home or business network.

One setup. Covers devices on your network. One more layer between your clicks and known-bad sites. It reduces your exposure to known-bad sites. It does not guarantee protection. Adult-site blocking: available if you want it.

See plans & pricing

14-day money-back guarantee. Renews automatically until you cancel; cancel anytime before your renewal date by emailing hello@aiuplyft.com to stop the next renewal. Refunds, Renewal & Cancellation terms